Ericsson – Company Overview

Ericsson is a multinational telecommunications company based in Sweden. Headquarters of Ericsson can be found in Stockholm. The company is currently focusing on the offering of a variety of infrastructure and software solutions for the telecommunications operators around the world. In addition to that, Ericsson produces networking equipment, fixed broadband operations, mobile operations and IPTV related services. 

This is one of the largest brands that you can discover in telecommunications sector as well. According to the statistics of 2018, Ericsson had a 27% market share in terms of 2G, 3G and 4G market. The company is not a new one to the world as well. It was discovered back in the year 1876. Throughout the past, the company has been able to evolve exponentially. That’s mainly because the founders and the leaders of Ericsson paid special attention towards innovation. This is the main reason on why Ericsson holds 49,000 different patents as of now. Most of these patents are related to wireless communication technology. It was Ericsson, which invented Bluetooth technology to the world as well.

History of Ericsson

It was Lars Magnus Ericsson who discovered the company. He has been working as an instrument market. He worked for a company owned by the government of Sweden, which manufactured telegraph equipment. When Ericsson got 30 by the year 1976, he decided to go ahead and launch his business. It was a telegraph repair shop. The extensive knowledge and experience that he had in dealing with telegraphs provided all the support needed by him to launch this company and take it to greater heights with ease. After a couple of years, Ericsson was able to manufacture his own telegraph equipment. This is where he started selling them for the people in need. In addition to that, he was able to start supplying switchboards and telephones to the very first telecommunications operating company based in Sweden as well.

During the 1890s, Ericsson experienced international expansion. In fact, the company was expanded to United Kingdom. Moreover, Ericsson was able to expand his company to Russia as well. Factories were established in Russia, which could help the brand to reduce the overall operational expenses by a significant amount. BY the year 1897, the products manufactured by Ericsson were quite popular in United Kingdom. In fact, 27% of the products manufactured within the company were sold to United Kingdom in this specific year.

However, it is important to note that Ericsson failed to become a successful brand in United States. That’s because there were few other successful brands in United States and Ericsson could not discover a way to enter into the market. This is where they focused more on entering the other potential markets, which were located in South America, South Africa and China.

Along with the emergence of internet, Ericsson was able to take their product and service offerings to the next level. In fact, Ericsson was able to get the most out of IP technology. This helped the company to manufacture mobile phones, mobile systems and mobile terminals. The development of GSM technology could heavily contribute towards the rapid success of Ericsson within a short period of time.

Products and services offered by Ericsson

As of now, you can find Ericsson offering numerous products and services to the market. In fact, these products and services are heavily focusing on software development and networking. Moreover, the evolving of existing products and services are paid with a high level of attention from the brand as well.

When you take a look at the products and services offered by Ericsson, the very first thing that will come into your mind is the offering of end to end services to all the leading mobile communication standards. Based on that, you can also find how Ericsson has got four different business units. The entire company is made upon these four business units.

  • Business area networks

Business area networks was added into the list of business units held by Ericsson by the year 2008. It is currently engaged with the process of developing network infrastructure, which is being used to cater the communication needs of fixed connections and mobile connections. It is offering business unit cloud and IP technologies as well. 

One of the most prominent products offered under this business unit is the development of radio base stations. Along with that, service application nodes, mobile switching centers, radio network controllers and radio base stations are offered as well. Operators are provided with the chance to move from 2G to 3G and 4G technologies with the equipment that are manufactured by Ericsson and offered to the market. 

  • Business unit global services

Business unit global services is offering managed services for the people who are looking forward to obtain the services. In fact, they take control over the responsibility of managing the network operator. In addition to that, they take control over the business support systems as well. This unit is currently active in more than 180 different countries in the world. The offered managed services are quite popular as well.

  • Business unit support solutions 

Business unit support solutions mainly offer multimedia services. It is currently offering services to more than 1.6 billion people around the world. The TV and media solutions are the most popular among them. It offers content owners and operators with the chance of selling multi-screen TV series with minimum hassle.

  • Business unit modems 

A variety of LTE thin modems are offered by Ericsson to the market as of now as well. They offer interoperability among 2G, 3G and 4G networks. This is one of the most revenue generating business operations owned by the brand as of now as well. On the other hand, the business unit is offering numerous models with venture partnerships as well.

The Ericsson mobile phone business is currently functioning, but it doesn’t release lots of mobile phones to the market as of now. 

Link – https://www.ericsson.com/en/about-us